In today's digital era, email communication stands as a fundamental tool for businesses seeking to engage with their clients. Visual Approvals recognises the importance of integrating a dependable email-sending tool to facilitate effective and reliable communication for their clients. That's why they have chosen SendGrid, a renowned leader in email infrastructure, as their preferred option for Visual Approvals Building Surveying Software.
Here's why:
A sender's reputation is crucial for ensuring emails are successfully delivered and not flagged as spam. SendGrid helps maintain a high sender reputation through stringent compliance measures and real-time analytics. By monitoring delivery rates, bounce rates, and engagement metrics, the Visual Approvals email tool provides valuable insights for its clients.
Through the SendGrid integration, users now have access to comprehensive analytics enabling them to monitor various aspects of their email communication within Visual Approvals. Users are able to track email delivery rates, as well as opening and click-through rates. This level of detailed analytics ensures that users can effectively observe and analyse email performance in real-time, affording insight into overall client engagement.
One significant advantage of SendGrid is its proactive approach to spam management. If a recipient marks an email as spam, SendGrid automatically ensures that future emails are not sent to that recipient. This feature not only protects the sender's reputation but also respects the recipient's preferences, reducing the chances of complaints and maintaining a cleaner email list.
Trust is a critical component of email management. SendGrid employs advanced authentication protocols such as DKIM, SPF, and DMARC, which help verify the sender's identity and reduce the risk of phishing attacks. For Visual Approvals' clients, this means their emails are more likely to be trusted by recipients and email service providers alike.
Deliverability is at the heart of any email send's success. SendGrid's sophisticated infrastructure ensures that emails are delivered promptly and reliably. With its proprietary mail transfer agent (MTA), SendGrid maximizes the chances that emails sent through Visual Approvals reach their intended recipients' inboxes rather than languishing in spam folders.
Integrating SendGrid as the email-sending tool for Visual Approvals brings many benefits beyond mere delivery. From maintaining a strong sender reputation and managing spam effectively to ensuring secure and trusted communications, SendGrid provides a robust platform that empowers Visual Approvals clients to confidently and securely manage their email communications.